NEWS

Capital Motors, Inc. (CMI) hosted the “2024 AMG Performance Tour,” allowing CMI guests to enjoy the passion of driving while experiencing the Taiwanese aboriginal culture. Enthusiastic guests departed from CMI AMG performance centers, headed to Chiayi, and stayed at the trendy luxurious Hotel Indigo Alishan. The latest models, the G 63 and CLE 53, were displayed on-site, and guests had the opportunity to test drive various Mercedes-AMG models. To enhance the experience, the tour included several handcrafted workshop activities, including G-Class cement mold-making and succulent planting. The event concluded with a lunch gathering at a famous aboriginal restaurant.

Continuing the enthusiastic response from the first glamping event in Nantou last year, Capital Motors, Inc. held a four-day, three-session glamping event again in Gongliao from October 4 to 7, 2024. Around 200 distinguished guests participated, returning to nature to enjoy the sounds of birds and the beauty of mountain.

The campsite has a rich and diverse ecosystem with a vast area where guests might encounter rare forest residents such as muntjacs, black kites, and Taiwan blue magpies. With various experiential activities and facilities, including staying in trendy stargazing tents, lakefront kayaking, exhilarating archery experiences, delicious BBQ party, and various Mercedes-Benz vehicles are available for test drive—ranging from classic models and high-performance AMG to the latest electric vehicles—making this autumn filled with beautiful memories.

Still captivated by the allure of Mercedes-Benz's all-electric vehicles?

From late May to the end of September, CMI showcased the Mercedes-Benz EQA, EQB, EQE SUV, and EQS SUV at Taichung LalaPort, Tainan T.S. Dream Mall, and Linkou Mitsui Outlet. This event offered guests an immersive experience with the groundbreaking technology and sophisticated design of Mercedes-Benz all-electric vehicles.

Beyond the vehicle display, attendees enjoyed limited-edition star-logo egg waffles and an exhilarating mini golf challenge, creating unforgettable memories. While this event has successfully come to an end, the journey towards a fully electric future continues! Stay tuned for more upcoming events!

From April 28 to May 12, CMI invited female car owners to join the She's Event. 

The event centered around two main activities: a Zumba aerobics session and foam roller stretching, both led by professional fitness instructors for female car owners. The Zumba session combined dance and cardio, allowing participants to enjoy music, improve endurance, and enhance coordination.After the energetic Zumba session, guests transitioned to foam roller stretching. Using beach-themed yoga mats, they worked with peanut balls, fascia balls, and mini rollers to relax muscles and relieve tension, enhancing flexibility and reducing post-workout soreness.

Guests were also treated to gourmet meal boxes. The event fostered a sense of community among car owners, offering a lively and engaging experience.

The New E-Class. was officially unveiled at the end of 2023 in a grand launch event, featuring three models: E200 Luxury, E300 AMG Line, and E300 Exclusive.

For this event, CMI collaborated with the OneSong Orchestra, led by Lee, Che-Yi. The orchestra elegantly revealed The New E-Class. with the enchanting music "Yeah lei Shang(夜來香)," highlighting the car's luxurious, dynamic, and noble character and capturing the attention of the entire audience. The orchestra's performance also showcased a variety of musical styles, seamlessly blending elements from both Eastern and Western cultures, creating a truly unique and captivating atmosphere. The audience, enthralled by the performance, enthusiastically called for an encore.

Our guests enjoyed the subsequent dinner banquet. CMI has also thoughtfully prepared The New E-Class specially designed wine by a local artist as a gift.  This event was not just a car launch but an elegant experience, marking an unforgettable moment for the new model's debut.